CHAPTER ONE

INTRODUCTION

1.1 Background of the Study

In every society we find ourselves the need for the rules to reach out

improve the standard of the ruled is imperative. The system must rely upon a

regular two-way flow of information between the government and the citizens of

the country we have seen subsequent administration be it military or civilian

coming out with one programme or the other aimed at improving the standard of

life that are found in the rural or communities areas who obviously form the bulk

of the Nigerian population.

In recent years there has been a growing awareness that no nation can

develop without deliberately undertaking the development of its community such

development or transformation is however possible only when the community

population is various areas are participate in activities directed at their own

development as well as the development of the nation by the government.

The significant role of information in policy formulation cannot be over

emphasized. This is because well cor-ordinated system of information

dissemination brings about significant change in the society. There is no doubt that

communication is as old as man himself is. It was through the effective nature of

communication for example Oputa J.S.C September 20 1993 agreed with this

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when he said that “There is no doubt the mass media the press the radio and all

these have a tremendous influence of our behavior modern man will readily agree

that many of his attitudes judgments and stance on various social or political issue

are heavily influenced or even shaped by his exposure to ideas and suggestions

feed in him by the mass media”

To achieve the above task the radio programmes instrument to the

transformation of the general life of the people. The programmes must reflect the

problems and aspirations of the society they serve.

Further more the programmes which are intended to enhance the social

awareness of the individual and faster national unity cultural integration must also

make the individual an because “we see the mass media of communication as

possessing that magical awareness creating innovative knowledge imparting

empathy raising and knowledge and skill multiplying.

It is a well know fact that radio seeks to informs stimulate educate

entertain and mobilize the citizen for development and to cultivated responsible

outlook on community and national activities. Radio has been recognized as having

the potentials to effect human enhancement and develop a viable society Radio is

considered as a powerful medium of communication. It appeals to the two senses of

hearing and sight. It promotes openness accountability and transparency the

qualities which are essentials to social effectiveness both economic and political

development.

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On the other hand radio has been referred as a „theatre of the mind where

imagination is activated by second voice and sound effect‟. To a larger section of

the society radio is the leading medium of mass communication people in

community areas can receive radio messages from their sets. It is comparatively

cheap when compared with other media of mass communication it is also portable

and timely.

It is against this background that this work wants to find out the influence of

Caritas Radio 98.7fm.

1.2 Statement of Research Problem

This study is an enquiry into the contributions of Radio to community

agricultural development. The aim is to investigate the prevailing belief that the

Radio is used as a means of introducing social change through dissemination of

development and social change programmes but rather serve merely. It is a well

known fact that radio seeks to informs stimulates educate entertain and mobilize

the citizen for development and to cultivated responsible outlook on community

and national activities. Radio has been recognized as having the potentials to effect

human enhancement and develop a viable society radio is considered as a powerful

medium of communication. It appeals to the senses of hearing and sight. It

promotes openness. Accountability and transparency the qualities which are

essentials to social effectiveness both economic and political development.

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1.3 Objectives of the Study

The objectives of study include the following :

1. To find out if the living standard of people are largely uneducated and

based in the communities.

2. To find out whether Caritas 98.7fm has influenced agricultural

Development.

3. To determine the benefits derived from programmes aired by Caritas

98.7fm

1.4 Research Questions

The following research questions were relevant:

1. To what extent is the living standard of the people are largely

uneducated in the community

2. To what extent has radio influenced Agricultural Development of its

community?

3. How do they derived their benefits from programmes aired by Caritas

98.7fm.

1.5 Scope of the Study

This study influence community Radio on Agricultural Development in

Enugu State on Caritas 98.7fm.

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1.6 Significance of the Study

This study will vestate emphasize and demonstrate the need for more

development oriented programmes in the radio to enhance community Agricultural

Development. The most interesting aspect of this study is that it will be the first of

its kind on caritas 98.7fm since its establishment. Besides the work promises to be

of immense value students and teachers and institutions of higher learning who

may wish to embark on as similar research work.

As a result it will serve as reference materials upon which further research

works can be based.

1.7 Definitions of Terms

The definitions of the terms were operationally defined:

a. Community: Refers to a place of a large or small group geographical

location having low-density population and lacks infrastructural amenities such as

good roads electricity and pipe borne water. They can be isolated because of their

poverty physical weakness and some people at the hierarchy design their lives.

A community operates little or no say in his social political and economic

well-being.

b. Community Radio: Can be defined as a type of radio service that caters to

the interests of certain area broadcasting content that is popular to a local audience

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but which may often be over looked by commercial; or mass as a small radio were

the community can listen and also to educate them it can be informed entertained

and motivated.

c. Agricultural Developments: This is to improve the standard of living for

farmers for their extension. In a community agricultural has always been a highly

knowledge intensive sector requiring continuous information.

Agriculture has improved different sectors such as farmers fishermen

traders during cropping season specific advice is refereed on the full range of crops

being grown locally timed to coincide the various stages of land preparation.

d. Development: The concept of integrated development has to day received

general acceptance and the word itself has come to connote different things to

different people.

Development is a directed and widely participate process to deep and

accelerated socio – political change geared towards producing substantial changes

in the economy the technology ecology and the overall culture of the country so

that the moral and material advancement of the majority of its population can be

obtained within condition of generalized equality dignity justice and liberty

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