1.0 INTRODUCTION

Statistics from a lay man’s perspective is the gathering of

information or collection of numerical data.

Data on the on the other hand is a raw or unrefined information.

We make use of statistics in our everyday life without knowing and

observing it. A man who wants to buy some items for himself will

have to list these things out (Scale of Preference) and then make

choice with respect to the most important item. Also a market

woman who goes to the market to buy food stuffs will have to

make plans before going to the market for purchase. During the

process of buying one has to take sample and then make a

comparison of some related items.

Similarly a doctor cannot prescribe medications to his patients

without testing the medication for effectiveness. He has to carry

out an experiment so as to test the prevalence of the medications.

Statistics is defined as the branch of study which is concerned with

the scientific method of collecting organizing summarizing

presenting and analysing numeric data in a situation of

uncertainty.

Rapid conclusions can be made. In any industrial setting the aim

of the establishment is to generate successfully maximum profit.

The success of an industry like Coca-Cola Nigeria Bottling

Company Plc depends on the input profit and losses. Therefore

the study of the production and sales process becomes so vital to

the management in terms of planning and decision making

process. However production and sale of Coca-cola is the set

activities within the organization which ahs to ensure that the

specification of the finish product are satisfied.

Statistical analysis is the application of statistical techniques to

solve problems with the production and sales of products produced

in large quantities. The application of statistical analysis and

techniques is needed to determine process and finished products

performance. This is necessary in order to protect the interest of

both producers and consumers. That is to allow the producers

stand on a competitive position to reduce cost.

This project is primarily aimed to determine “the trend of the

production and sales of Coca-cola using the Nigeria Bottling

Company Kaduna Branch Kaduna state as a case study from

2004-2009. To determine the relationship and to eliminate

uncertainties in the business of Coca-cola such as slow sales

inventory overstock and seasonal consumer demand. Reliable

information allows management to make crucial business decision

regarding current operations. In order to determine the strength

of the Coca-cola company or capitalizing on emerging market.

1.1 Background of the Study

The first glass of Coca-cola was served in Jacob’s Pharmacy in

Atlanta Georgia. The new soft drink produced from syrup created

by pharmacist Dr. John Pemberton in brass pot in his backyard sold

for five cents. One hundred and fifteen years later more than a

billion servicing of Coca-cola company products are consumed

every day.

Coca-cola today is not just the most widely available consumer

product sold in nearly 200 countries but also the most recognized

word on the planet earth. Unfortunately Dr. Pemberton died in

1888 without seeing Coca-cola achieve success as a commercial

product.

With five years of the creation of Coca-cola the chain of events

began that prepared the soft drink and its legendary trademarks

into marketing history books and even on the cover of Time

Magazine in 1950. It was the first commercial product to grant the

weekly publications outer page.

By 1891 Atlanta entrepreneur Asa G. Candler acquired complete

ownership of the Coca-cola business for a total merchandising

their helped export consumption of Coca-cola to every part of the

United States. Others also influenced the success of Coca-cola

during the formative years. Mississippi Candy Merchant Joseph A.

Biedeenhord began offering bottled Coca-cola in 1894 and five

years later two Tennessee businessmen. Benjamin Thomas and

Joseph Whitebeard. Acquired the first large scale bottling rights.

In 1919 the Coca-cola company was sold to a group of investors

for 25 million. Robert W. Woodruff became President of the

company in 1923 and began six declarers of leadership that would

take the business to greater heights of commercial success

marking Coca-cola bottling plants during the 1920s and 30s.

World War II sour even more extensive development of local soft

drink operations all across the Asia Pacific region Europe and

Africa.

Robinson selected the name Coca-cola because “the two Cs would

look well in advertising”. Studies shows the red-and-white

Coca-cola logo is among the most admired and best known

trademark recognized by more than 90 percent of the world’s

population.

In the early 1960’s the Coca-cola Company entered a new era with

the launching of Fanta Sprite and low-calorie TAB with the

addition of minute-maid juices and Hic fruit drink other than

Coca-cola and set the stage for an incredible expansion of

products to meet local tastes around the world.

In a recent “Fashion of the third millennium” repaired by Morgan

Stanley Dean Witter & Coy consumer and style experts predicted

that in 1999 people might be able to shop using only their

thought patterns and disease may be a thing of the world by the

survey added that Coca-cola will still be “The Real Thing” a

thousand years from now.

1.2 Statement of Problem

The main reason of the study is to find out the rate at which

production and sales of Coca-cola is done. Generally the problem

encountered in the company is not the cost of high production but

their standard of sales is higher than the present status attained.

1.3 Aims and Objectives

The major focus or aim of this study is to find out the rate of sales

and production of Coca-cola between 2004-2009. This work will

focus on Cooperation Analysis of Yearly Production and Sales of

Products.

Objectives

These are the basis on which the aim of the study would be lined.

It includes:

1) The analysis of the production and sales of Coca-cola over a

period of six years January 2004 to December 2009.

2) A study of functional relationship between the production

and sales of products.

3) The analysis of the level of company’s satisfaction of surging

customers and customers needs.

4) An attempt on insight into the possibilities of future

performance of the products sales and production.

1.4 Significance/Importance of the Study

The importance of this work is to make the public have a broader

knowledge on the production and sales of Coca-cola in the Nigeria

Bottling Company Plc Kaduna. Also for the public to see that the

product (Coca-cola) is a product distributed based on the depot

with a higher demand for it.

Also to present to the public the statistical analysis of production

and sales of Coca-cola for the period of 2004-2009 and to

determine the trend of production and sales of Coca-cola for the

years under study.

1.5 Scope and Coverage

In this work the production and sales of Coca-cola between

2004-2009 will be covered due to type of drinks like Sprite Fanta

Coca-cola etc.

If we should look into the consumption of all this drinks the Nigeria

Bottling Company Plc we will see that the demand is more per

time.

This project is mainly based on the secondary sources of

information from the Nigeria Bottling Company Plc. Kaduna plant

Kaduna state.

1.6 Research Questions and Hypothesis

Research Questions

To guide the study the following questions were put forward

statistically:

1) What are the reasons for production and sales of Coca-cola?

2) What is the nature of production and sales recorded in the

Nigeria Bottling Company Plc. Kaduna branch from

2004-2009?

3) What is Production?

4) What is Sales?

5) What are the effects of production and sales of Coca-cola on

consumers?

Hypothesis

H

o

: There is no linear relationship between production and sales.

H1

o

: There is linear relationship between production and sales.